There exist hosts of challenges to growing any business. For some businesses, many of those challenges can be avoided by shifting their growth strategies to a franchise model. Franchises allow for more rapid expansion and iteration, but also come with some concerns unique to them.
Change the Business, Not the Brand
Perhaps the biggest concern for expanding franchises is that they risk diluting the core brand that made them successful in the first place with every new franchisee they open. Not being able to directly oversee operations in all locations is a relative leap of faith for many business owners, but with the implementation of certain technology strategies, this becomes far less of a Hail Mary.
By implementing a franchise phone system, businesses can easily unify every franchise location in a single, nationally recognized, and appropriately branded fashion. With hosted PBX phone systems, every location can be routed to just like they were all different lines in the same office building. Unlike traditional, on-premises phone systems that require a physical connection to each telephone, VirtualPBX makes distance irrelevant and can connect all locations, even those that use a local phone number, to a single national toll-free number.
National Network, Personal Customer Service
Another benefit of utilizing a cloud-based telephone solution is that customers never have to know exactly where the nearest franchise location is. VirtualPBX offers a variety of different routing methods whereby inbound calls are routed instantaneously and based off the most appropriate metrics. Either with automatic analysis of the inbound callers’ three-digit Area Code or by offering a prompt to enter a zipcode or any other distinguishing number for a business, calls are always sent exactly to where they can be served quickly, passing on the benefits of a nationally recognized company to the franchisees.
These hosted telephone solutions are more advanced than can be achieved by even the most robust physical telephone systems, and yet they are also much more cost effective, as well. By switching to a hosted telephone service, many companies stand to save upwards of 40%-80% over their current, on-site options. We’re thrilled to have been able to help countless businesses achieve their goals by offering them a bolstered national appearance all while cutting their operational costs considerably. You can read about some of our satisfies customers through our reviews, and the 55Places.com case study that deals directly with franchise and call routing across a national network.
For any additional questions on how a VirtualPBX phone system can positively impact your business, get in touch with our expert, award-winning Customer Support Team today.